|
OR/MS Today - December 2009 In Memoriam Memories of Russ Ackoff (1919-2009) By Heiner Müller-Merbach Operations research pioneer Russell L. Ackoff passed away on Oct. 29 due to complications following hip replacement surgery. He was 90.
Russ, as he was called by his friends, served as president of the Operations Research Society of America (ORSA) in 1956 and 1957, and he was a co-author of "Introduction to Operations Research" [1], one of the very first textbooks in OR/MS, published in 1957. It was translated into many languages; for example, the German translation gave many business students in Germany their first exposure to O.R. In total, Ackoff wrote more than 300 scholarly publications and more than 30 books. Ackoff emphasized in particular the traditional virtue of interdisciplinarity in O.R. Later on, in 1979, he deeply regretted that the "original interdisciplinarity of O.R. has completely disappeared" [2, p. 95]. In the first 30 years of the INFORMS journals Operations Research (Vol. 1 in 1952) and Management Science (Vol. 1 in 1953/54), Ackoff published many papers that covered a broad variety of topics such as:
These titles do not sound like contemporary O.R., do they? They imply no mathematical programming, no simulation, no branch-and-bound, no combinatorial standard problem (traveling salesman, knapsack, set covering, assembly line balancing, etc.), no queuing theory. Ackoff's topics do not sound close to the jargon our "secret code" [11] of contemporary OR/MS mathematicians. Quite early, way back in 1957, Russ sensed fundamental differences between American operations research and British operational research [3]. This was the year of the first international conference in O.R., the forerunner of the foundation of IFORS (International Federation of Operational Research). Right after the conference, a report about it was published in The Economist (September 1957), drafted by John Stringer and Brian Haley. They state, "The American approach to operational research, as was evident at this week's conference at Oxford, differs significantly from the British: the experts from the United Stated were concerned more with the elaboration of its techniques, and with the study of large working systems in all their ramifications, than with a practical case studies and applications British speakers described." This difference was recognized by Russ as well, half a year prior the conference. Russ did not contribute much to OR/MS mathematics. These were "tools" for him, and he did not pay much attention to the development of the tools. Instead, he was interested in designing and improving social institutions, an umbrella for the selected titles above. I agree with his skepticism regarding the narrowness of technical (mathematical) progress. In 1970, Ackoff wrote, "O.R. has been dynamic. It has made considerable progress in the last two decades, most of it technical. Continued technical progress will be necessary but not sufficient if O.R. is to thrive, not merely survive. To thrive, O.R. will have to increase its ability to deal with critical social problems and expand its relevance to strategic decision making in private, as well as in public, domains" [7, p. 761]. I also agree with his understanding of disciplines and interdisciplinarity. "Disciplines are categories that facilitate filing the content of science," he wrote. "They are nothing more than filing categories. Nature is not organized the way our knowledge of it is. Furthermore, the body of scientific knowledge can, and has been, organized in different ways. No one way has ontological priority" [9, p. 667]. Kirby and Rosenhead state, "The emphasis on the interdisciplinary approach to decision-making was to be one of Ackoff's continuing concerns" [13, p. 130]. In the late 1970s, Russ ceased to write for American OR/MS journals. But somehow, he was persuaded by the editor-in-chief of Operations Research to write another farewell to O.R. in 1987, a "Post Mortem." He accepted and started with the comment, "Like many others who were part of O.R. in the 'early days,' I did not abandon it; it abandoned me" [14, p. 471]. Ackoff concluded, "The field's introversion drove it into a catatonic state in which it died mercifully, but it has yet to be buried. It seems unlikely that, like Finnigan, it will wake during its wake" [14, p. 474]. Maurice Kirby characterized the "intellectual journey of Russell Ackoff" by the sub-title "from O.R. apostle to O.R. apostate" [15]. Russ stayed away from ORSA or TIMS or (after their merger) INFORMS events for at least 20 years. Russ was always an admonisher in OR/MS. He always had a wide understanding of OR/MS, much beyond the mathematical tools. His criticism found limited resonance within the United States, but was paid much attention to in the United Kingdom. The Five Cs of Good Management. Ackoff's writings are many-sided and rich. For instance, I often quote his five Cs, his "essential properties of good management" [16, p. 3]: competence, communicativeness, concern, courage and creativity. This may provoke the question of the essential properties of good OR/MS professionals that I tried to answer [17]. This question is related to a characterization of an interdisciplinary generalist [18]. Ghetto Recovery Advice. In a 1970 paper and other publications, Russ presented a project in which he helped some young courageous citizens of Mantua, a black ghetto in the Philadelphia neighborhood near the University of Pennsylvania, Ackoff's school [7]. This was a difficult project in that the black co-operators from Mantua had to keep it secret for their own sake that they got advice from white people. Mantua at that time was a slum area where several gangs routinely fought each other, making it virtually unlivable. But a group called the "Young Great Society" (YGS) led by Herman Wrice was strong enough to build some neighborhood infrastructure and establish some semblance of order. Among other things, the group produced a local newspaper, kept the community a little cleaner, organized school service and initiated a local radio system during that tumultuous time. One gang member offered this insight: "I used to be affiliated with one of the gangs before I went to the service. I have been home from the service since January. I was in Vietnam. I compare the fighting in Vietnam with the fighting in the streets and find out it is almost the same. The only thing is that in the streets you are fighting your own brother" [7, p. 767]. Ackoff commented, "The brothers are not fighting now. That is why the program might be the greatest event in urban history." Mantua did not become a "Westend" of Philadelphia, but the general improvement of this district must have been remarkable. National Planning. Russ was also interested in national planning and made considerable contributions. It started 53 years ago with "O.R. and National Planning" [4]; its focus was India. The second paper "National Development Planning Revisited" [10] came 20 years later; its focus was in Mexico. A third contribution by Ackoff and six co-authors was the well-received "SCATT Report" of 1976 [19] with the design of a national scientific and technological communication system. EIT, a new psychological typology. Ackoff was creative in many aspects. An example is his creation of the "environmental interaction theory" (EIT) for the huge brewery Anheuser-Busch in Milwaukee. He had to investigate the question, "Why people drink?" He began to search for useful psychological typologies in order to distinguish the drinking behavior of people according to their type. Among the many psychological typologies available, he analyzed C. G. Jung's (1875-1961) distinction between introverts and extroverts. An introvert has little exchange with his environment; an extrovert has much exchange. But does the exchange not have two directions, i.e. from the individual to the environment and vice versa, was Ackoff's question. So he came up with a 2x2 matrix, and he distinguished between
"Introverts" are "internalizing subjectiverts", while "extroverts" are "externalizing objectiverts," the "pure" types. They are in contrast to the "mixed" types, i.e. the "internalizing objectiverts" as well as "externalizing subjectiverts." Ackoff and his group found out that among the white American population exists a majority of mixed types. Ackoff used test groups to learn about (i) the percentages of the four types in different populations, and (ii) about the different drinking behavior of the four types. On this foundation they developed a base for type group individual advertising [16, chapter 11]. In 1964 he moved to the Wharton School of the University of Pennsylvania, Philadelphia, and helped establish the Social Systems Sciences Department in 1980. This program combined organizational design theory and practice, seeking to escape traditional disciplinary boundaries. When Ackoff retired from the Wharton School in 1986, he became Anheuser Busch Professor Emeritus of Management Science and founded INTERACT, a consulting firm and think tank. For more details on Ackoff's life and career, see http://ackoffcenter.blogs.com/ackoff_center_weblog/2009/10/russell-l-ackoff-management-consultant-systems-thinker-90.html. Ackoff was not alone with his broad appreciation of OR/MS. He had many colleagues worldwide who shared his understanding, i.e. an interdisciplinary approach to problems quite beyond mathematics. It is almost a tragedy of the field that the two subsets or sub-communities have never tried to form a coalition, the "social technologists" on the one side and the "OR/MS mathematicians" on the other side, as contrasted by Boothroyd [20] and Müller-Merbach [21]. It seems as if both parties prefer to fight each other. Ackoff participated in these fights. But in doing so, do we not fight our own brothers (see above)? A re-union of both parties would perhaps have the potential to make OR/MS much stronger. Russ was 17 years older than I am. I always considered him one of my distant masters. We met many times, mostly at conferences. I remember several of his always-impressive lectures and many personal discussions with him. In particular, I recall a meeting in the U.K. when he spoke a few words about the late Steve Cook, who obviously had been a close friend to him. Russ had to pause several times, deeply touched, and we all could observe what a deeply feeling, sensitive person Russ was. He will be greatly missed.
OR/MS Today copyright © 2009 by the Institute for Operations Research and the Management Sciences. All rights reserved. Lionheart Publishing, Inc. 506 Roswell Rd., Suite 220, Marietta, GA 30060 USA Phone: 770-431-0867 | Fax: 770-432-6969 E-mail: lpi@lionhrtpub.com URL: http://www.lionhrtpub.com Web Site © Copyright 2009 by Lionheart Publishing, Inc. All rights reserved. |